• Switchboard
    • Learn: How it Works
    • Get a Demo
    • Join Switchboard Free
  • Driveperks
    • Learn: How it Works
    • Try It: Test Drive Us
    • Buy It: Next Steps
    • Buy Now: Small Dealership
    • Buy Now: Medium Dealership
  • Contact Us
  • Login

Do What You Do Best

What You Should Be Doing With Every New Customer

Dealers know that every single time you sell a car it requires hours of marketing with each new customer to build a relationship and maximize the value of that customer. To do so you need to generate:

Friends & Family Referrals

If you ask in the right way your customers will refer their friends and family.

A Review

Every customer should leave a positive review or at least provide constructive feedback.

Reminders

Customers forget easilty, so it’s up to you to gently remind them to help you out with referrals, reviews and other actions.

Anniversary Messages

After 2, 3 and 4 years your customers are most likely to be buying their next car, so you need to reach out to them and get them to visit your dealership.

Social Post

Every customer should not just like your page but also post to their Facebook page so all their friends learn about you.

Branded Photos

Customers love photos with their new purchase and to get value you need to brand these photos.

Birthday Message

Make your customers feel valued by sending them a special message on their birthday.

Prizes

A small investment in incentives for your customers yields a huge return in marketing value, so you need to manage these incentive programs.

When done right this take 2-3 hours per sale. Sadly, most dealers don’t do it right because dealerships are full of great salespeople, but great salespeople don’t always make great marketers. If your salespeople are doing your new customer marketing you are losing out on new sales.


We are Marketing Experts

We don’t sell cars but we sure do know how to market them and especially how to use new technologies to work with new customers. We spend hours and hours studying the best ways to share on Facebook and to get a customer to leave a 5 star review on Google. We know how to use iPhone and Android apps and how to integrate text messages. We also have spent countless hours analyzing and automating prize give-aways, to ensure maximum participation. And we aren’t done. We are constantly exploring and testing new methods and technologies to make sure we’ve still got the best. We believe that success comes when you focus on what you are great at, and we are great at marketing. What is your dealership great at?

You Do Sales – We Do Marketing – Everybody Wins

Step 1: Sell Customer A Car

This is the first step and for dealers it is the easiest. Just keep selling cars!

Step 2: Upload Customer

During the sale use one of our apps (iPhone or Android) to upload the customer info like name, birthday and photo to our marketing cloud. Once the customer is in the marketing cloud we can handle all texting, photo editing and other marketing tasks.

Step 3: We Market Like Crazy

Now we take care of your marketing. We’ve got a special process for getting customers to signup for messages, post to facebook and leave a review. We also will run regular prize drawings and once a customer is ready to buy their next car we will also help get them to stop by and visit your dealership. When it comes to marketing, we’ve got you covered.

Calculate Your ROI

Use the calculator below to see if partnering with us would save you money.

Hours Saved Per Customer = 2 hours

Monthly Fee $99/month or $990/year

# Cars Sold per Month: 20 cars

 

Click at any point along the bar above to change the amount

Your Hourly Worth: $20 per hour

 

Click at any point along the bar above to change the amount

Calculated ROI (Savings) = $8,610 per year

Where Do We Go From Here:

3
Buy With Confidence

30 Day Money Back Guarantee

We take pride in our craft and so if at any point you are unhappy contact us using the info below and we will refund your last 30 days.

BACK TO TOP

© Encapture Labs LLC. All Rights Reserved.